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  • News - New Leader First International Facility in

    On March 5, 2018, Highway Equipment Company celebrated the opening of its new South American location, New Leader Comércio de Equipamentos Agrícolas e Serviços Limitada (New Leader Brazil). Located in Assis, São Paulo, New Leader Brazil represents HECO's first major step in its internati...ease.
  • Privacy

    Highway Equipment is committed to protecting your privacy and developing technology that gives you the most powerful and safe online experience. This Statement of Privacy applies to the Highway Equipment Web site and governs data collection and usage. By using the Highway Equipment website, ...nbsp;
  • News - Innovation in America’s Heartland

    Every day, people and companies are generating new ideas and creating new solutions to take the road maintenance and agricultural industries to the next level. Whether that’s through drone technology, autonomous vehicles, or something yet to be invented, there’s one thing we know for cer...till.
  • News - HECO: Dependability, Integrity & Service

    Our goal at Highway Equipment Company (HECO) is to give our customers everything they need to be successful. Whether they’re using a New Leader or Hi-Way product, servicing the product, or selling it, we want every person who touches our product to have everything they need to be successful.
  • News - Sustainability at HECO

    Respecting the environment without sacrificing productivity; historically, that was only a concept. Today, it’s a reality thanks to Hi-Way’s Xzalt and New Leader’s NL5000 G5 precision applicators.
  • News - Building Wells in Ethiopia: HECO Helping Ot

    While we at Highway Equipment Company (HECO) continue to make technological advancements to help protect this resource and achieve more with less (see Hi-Way’s Xzalt and New Leader’s NL5000 G5 for more information), there is always more a company can do – more we as people can do – t...2017.
  • News - Iowa's Diamond in the Rough

    Every year, the Des Moines Register recognizes Iowa companies and organizations as Top Workplaces based on surveys completed by the companies’ employees. This year, Highway Equipment Company (HECO) is proud to announce our employees’ survey results placed us in the top 25 (#23 to be exact)!
  • News - Summer Maintenance Shut Down

    Highway Equipment Company’s (HECO) production facility will be shut down for annual maintenance starting June 30, 2018, and ending July 8, 2018. During this time, our Sales department will be available to assist you with emergency replacement of off-the-shelf service parts that can be ship...2018.
  • News - Memorial Day

    On this Memorial Day weekend, the Highway Equipment Company (HECO) family is remembering all of our brothers and sisters who lost their lives while serving in the armed forces. Your sacrifice will never be forgotten. Your memory will always be honored. From our hearts to yours, thank you.
  • News - Highway Equipment Company Thanksgiving Clos

    Highway Equipment Company’s office and production facility will be closed Thursday, November 22, 2018 and Friday, November 23, 2018 so that our employees may celebrate the holiday with their family and friends. We will resume normal business operations Monday, November 26, 2018.